Project Name
US0021-W&W SEO-PPC
Client
Whiskey & Wine, MA – USA
Our Role
Managing SEO & PPC Campaigns For Ecommerce Store
Tags
Marketing, Designing, Shopify, eCommerce
Whiskey & Wine Leverages SEO & PPC To Become A Top Liquor Store
VISIT
About Our Client
Whiskey & Wine is one of the most popular liquor shops located in Boylston, MA. The shop also delivers wine, beer, and spirits online with excellent speed. Founded by professional experts passionate about high-quality whiskeys and wine, they turned their passion into a business. Now all they wanted was to gain steady momentum in the industry that would ultimately lead them to be one of the top liquor stores in their local market. A wide selection of whiskeys, wines, rums, beers, and other spirits was to reach the maximum shoppers.
Challenges
Whiskey & Wine was stocked with the finest varieties of liquors to its customers but they needed to partner with a reliable digital marketing agency to craft customized solutions for them. Digital marketing was of very high concern and we had to deliver creative and long-term solutions to bring huge revenues and customer satisfaction for Whiskey & Wine.
Solutions
We began in late 2020 with a custom eCommerce SEO strategy to build their organic rankings for all primary and secondary keywords. We implemented effective PPC strategies based on the AIDA model that converts the audience into customers. Whiskey & Wine started gaining momentum in 2 months with meticulously planned Facebook and Google ads. Simultaneously we also began on-page and off page SEO campaigns to earn the benefits of organic traffic in the coming months.
Results
Our PPC and SEO strategies collectively produced brilliant results for our clients.
- Their website’s organic rankings steadily improved for relevant keywords.
- Higher qualified leads, conversions, and revenues were generated due to constant optimization of the PPC and social media marketing campaigns.