Project Name
US0201- SSQL – Development & SEO
Client
Sullivans SQ Liquors, Somerville MA, USA
Our Role
Designing, Development & SEO of Online Liquor Store Website
Tags
Marketing, Designing, Shopify, eCommerce
Sullivans SQ Took Business To New Heights With Ecommerce Development & SEO
VISIT
About Our Client
Sullivans SQ Liquors is a family-owned business offering a wide assortment of beer, wine, whiskey, and all other spirits in Somerville, MA. Located in Somerville, MA, the liquor store was already appreciated for its versatile selection among its existing customers. However, it lacked greater reach in the local and nearby vicinities. They wanted to shoot up their in-store sales and set up an online store for greater growth. Despite tough competition in the local market, our client was hopeful of bringing their business to the top position.
Challenges
Sullivans SQ Liquors approached us for designing and developing a search-friendly online liquor store. The project also covered driving organic traffic, high user engagement, and an effective 360-degree digital marketing plan that would bring qualified leads, conversions, and huge sales and revenues for the store in Brockton.
Solutions
Our project began with intensive keyword research and technical work that laid the foundation of the website. A highly responsive feature-packed eCommerce store was designed using Shopify and WordPress. All-inclusive digital marketing tactics followed website creation with content creation, content distribution, pay-per-click campaigns, link-building techniques, and constant monitoring and improvements.
Results
The store was created in 2 months’ time with the right design and development backed by high-quality engaging content, call-to-action terms, and social media campaigns.
- The monthly organic traffic of Sullivans SQ Liquors grew from 0 to 2.5K in the next 6 months after the website was fully functional.
- The store also achieved top 3 rankings for the most competitive high search volume keywords locally.
- Sullivans SQ Liquors gained huge brand recognition in its local market.